http://blog.infosauce.com/articles/2005/09/26/save-now en-us 40 <p>When I want to save a draft in Gmail – which I rarely do – I have to hunt all over the page for the “Save” button, even though it’s plainly nestled between “Send” and “Discard.” Why is it so hard for me to find? Because Gmail uses the words “Save Now.” Not “Save.”</p> <p>Why is this a big deal? Because people don’t read buttons. They read shapes. I’m looking for the shape of the word “save,” not the word itself. So when “Save” is followed by “Now,” (and really, why would I save it later?), it changes the button’s appearance enough that I skim over it.</p> <p>Try it and see. Then read “Don’t Make Me Think” by Steve Krug and cut half the words out of your site.</p> Mon, 26 Sep 2005 22:08:00 -0700 urn:uuid:32ad61f8-e998-4f84-afc7-a28d5ca5f3c4 Erin Moore http://blog.infosauce.com/articles/2005/09/26/save-now Usability <p>If you want to be fancily usable, Erin, make the title a link to the book: <a href="http://www.sensible.com/buythebook.html" rel="nofollow">http://www.sensible.com/buythebook.html</a></p> Mon, 26 Sep 2005 23:08:00 -0700 urn:uuid:06a85fbd-7686-44a6-80e1-c4b444bcf098 http://blog.infosauce.com/articles/2005/09/26/save-now#comment-16